Practical Ways of Implementation of the Integrated Approach to Training Professionals in the Field of Professional Communication

The analysis of scientific research convincingly proves that the perspective of training specialists, in particular, in the aspect of intercultural business communication, is the direction of integration of the humanitarian knowledge into a professional plane, which gives the opportunity to respond adequately to the challenges of the modern labour market and students’ needs.

The article has a practical orientation, therefore theoretical aspects of the research are accompanied by the author’s methodical developments, the content of which is universal and can be used in the process of teaching students of different specialties in both the native and foreign (English) languages. Their aim is to help students to acquire sufficient and high levels of theoretical knowledge and practical skills and skills of professional business communication / intercultural business communication. That is what makes it possible to determine the trends of teacher’s pedagogical activity, in particular, the use of modern interactive pedagogical technologies that combine individual and collective forms of work, for example, mixed learning technology, “flip-class”, and personally oriented interaction with students. The newest technologies make students face such tasks, which are not always possible to solve in the lecture-room, sometimes they are designed for consistent co-operation with lecturers of narrow-professional subjects, business organizations and individual non-tutor work. Approbation has confirmed the expediency of the proposed methods in high school and their perspective in the preparation of a competitive specialist.